Posts Tagged ‘Strategy’

The Business of APIs

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So what is an API? An API, or application programming interface, is a geeky way to describe the business & technology services of a company, exposed in such a way that you may benefit from them. Of course, if you are not too familiar with the term, that may be due to the fact that when you visit a company’s website that boasts an API to their service, it is usually hidden under “Developers Documentation” or explained as a long list of web service calls & code examples.

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You take the red pill - you stay in Wonderland and I show you how deep the rabbit-hole goes.